Did you know Australia has the highest skin cancer rate in the world!? Australians are 4 times more likely to develop skin cancer than any other cancer! This blows my mind when we can so easily protect our skin these days with amazing skin care products and high grade sunscreens which not only protect us from both UVA and UVB rays but offer the added protection of antioxidants – which are important for our skin daily.
Sunscreen has been proven to decrease the development of skin cancer and other skin ageing concerns such as fine lines, sagging skin, pigmentation (brown spots) and skin discolorations such as redness.
The 3 things we need to start to take control over are UVA rays, UVB rays and infrared radiation (heat from the sun).
UVA penetrates the dermis and damages collagen and elastin production, which causes sagging skin, hyperpigmentation and the universally hated – wrinkle. But most importantly it can contribute to skin cancer via indirect DNA damage. This is not the UV ray that causes the very painful beetroot looking burn. Never a good look on anyone, this annoying UV ray is constant all year long, rain or shine, and can penetrate glass requiring protection indoors and outdoors. Which is why it’s so important to make a beautiful strong sunscreen, a regular in any daily skin regime. UVA has no burning sensation and doesn’t cause reddening of the skin which makes it more dangerous as it can penetrate for longer periods of time without us realising we are damaging our skin.
Things to remember about UVA
- No visible damage at the time of exposure
- Destroys our good friend, Vitamin A. Vitamin A helps us with cell renewal, production of our best friends Elastin and Collagen, regulates oil flow and hydration of our deeper layers of skin which help plump out those fine lines.
UVB is the burning ray
This little nasty penetrates and damages the outer most layers of the epidermis (skin) and he is responsible for causing our painful enemy – sunburn. It’s also a key component of causing skin cancer, tanning and photo ageing.
UVB is strongest in summer and between the hours of 10am and 4pm. This one cannot penetrate through our glass windows but still contributes to the ageing process destroying our Vitamin A production.
Sun heat, or infrared radiation, is also damaging and contributors to photo ageing. Infrared can penetrate deeper than UVA and UVB. It causes free radical formation leading to accelerated skin ageing. The daily use of antioxidants helps neutralize damaging free radicals that are caused by infrared radiation. Like a Vitamin A or Vitamin C serum.
How can I prevent all this I hear you ask? Routine is the answer. A skin care routine with high grade corrective products and most importantly a broad spectrum SPF, which not only protects you from both UVA and UVB but supplies you with antioxidant protection to help fight those free radicals trying to damage your skin.
Polished Beauty together with Ultraceuticals have launched our NEW Skin Active products to the range this month. We have a sunscreen to match you and your family every need. From Matte, Sheer Tint, Hydration to our 3 NEW products – Sun Active 100% Mineral 50+ SPF Face and Body Lotion , Sun Active SPF 50+ Clear Body Spray (we are super excited about that one) and DNA Active Recovery Face and Body Cream. These 3 products come to our range to fill a gap in the market. Our clients have been wanting a mineral sunscreen and a clear sunscreen spray as well as a product to help UV induced irritation and redness. Our SPF range is becoming famous for their low chemical load (one of the lowest in the country at between 16% and 20%), 4 hour water resistance, antioxidant protection and touch dry technology.
Purchase 2 Ultraceuticals products in October 2014, including 1 SPF product from our range and receive a Ultraceuticals Sunactive SPF 50+ Body Lotion 50ml as a gift to you.
Always take extra care when out and about this summer
- Shade – try and keep out of direct sunlight. Especially between 10 AM and 4 PM.
- Don’t burn our beautiful skin (we need it for a long time so be kind to it)
- Avoid sun tanning and UV tanning booths. Spray it don’t bake it!
- Cover up with clothing, a nice broad-brimmed hat and UV-blocking sunglasses when on the beach or at a cafe.
- Use a broad spectrum (UVA/UVB) sunscreen with an SPF of 30+ or higher every day. For extended outdoor activity, use a water-resistant, broad spectrum (UVA/UVB) sunscreen with an SPF of 30+ or higher.
- Apply 2 tablespoons of sunscreen to your entire body 30 minutes before going outside. Reapply every two hours, or immediately after swimming or excessive sweating.
- Keep babies out of the sun. Sunscreens should be used on babies over the age of six months.
- Keep an eye on your skin, if you see any changes to mole freckles or skin texture go to the doctor
- See your doctor every year for a professional skin examination.
Thanks for reading. See you next time.